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Brief.
Prompt.
Go.

A designer briefing a photographer doesn't compress their vision into two sentences. They talk about mood, reference, feel, audience, usage. AI generation tools ask designers to do the opposite — and the gap costs time, money, and output quality.

AI Creative Brief sits on your side of that transaction. The designer talks about the work. The tool handles the translation.

Midjourney v7 DALL-E 3 GPT Image-1 Adobe Firefly Flux Pro Google Imagen Nano Banana Pro Ideogram Magnific Runway Gen-4.5 Sora Kling AI Pika Labs Hailuo / MiniMax Canva Magic Studio Midjourney v7 DALL-E 3 GPT Image-1 Adobe Firefly Flux Pro Google Imagen Nano Banana Pro Ideogram Magnific Runway Gen-4.5 Sora Kling AI Pika Labs Hailuo / MiniMax Canva Magic Studio
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AI
Describe what you're making…
Send
01
Set up your session
Tell the tool which platforms you already subscribe to and whether cost or quality matters more. Or skip it and the tool decides freely.
02
Describe your brief
Plain language. Pick a starter chip or type from scratch. Upload a reference image or moodboard. Paste a full brief and the tool compresses it.
03
Get your prompt
Each platform speaks a different language. Midjourney uses --flags. Runway needs camera direction. Firefly has a 175-word limit. The tool handles all of it.
04
Diagnose the result
Result came back wrong? Describe what happened and get a specific fix — not a generic retry.

Six briefs run through the tool. Click any card to see the full output.

Midjourney v7
BasicImage
Brief

Illustration for a fantasy novel cover. Self-published, personal project. Forests, a lone warrior, moonlight.

Prompt

lone warrior standing at edge of ancient forest, full moon overhead, atmospheric mist, epic fantasy illustration, painterly, dramatic backlighting, detailed foliage, muted greens and silver, book cover composition --ar 2:3 --style raw --v 7

~$0.01–0.03 / imageClick to expand →
Midjourney v7
BasicImage
Brief

Cosy café interior for an Instagram post. Owned channel, organic content. Warm light, plants, pastries.

Prompt

cosy independent café interior, warm golden afternoon light, lush houseplants, fresh pastries on wooden counter, shallow depth of field, lifestyle photography aesthetic, film grain, Instagram square format --ar 1:1 --v 7

~$0.01–0.03 / imageClick to expand →
Flux Pro
MidImage
Brief

Product photography for a DTC skincare launch. Hero shot for e-commerce and owned social. Clean, editorial, glass packaging.

Prompt

skincare glass serum bottle product shot, clean white marble surface, soft diffused studio lighting, subtle reflection, minimalist editorial composition, fine mist droplets on glass, commercial beauty photography, high resolution

$0.08–0.40 / imageClick to expand →
Kling AI
MidVideo
Brief

15-second product video for a coffee brand launch. Vertical 9:16, organic Instagram and TikTok. Slow motion pour, rich and moody.

Prompt

slow motion espresso pouring into ceramic cup, dark moody background, warm amber and brown tones, steam rising, macro lens close-up, 9:16 vertical, push-in camera movement, rich colour grade, 5 seconds

~10 credits / 5s clipClick to expand →
Flux Pro
TechnicalImage
Brief

Background environment plates for a short film. Actors on green screen, 4K delivery into Nuke, ACES pipeline. Victorian London street, overcast, early morning.

Prompt

Victorian London street, overcast early morning, cobblestones, gas lamp glow, shallow fog, wet stone surfaces, horse-drawn carriage in background, photorealistic, architectural photography, ungraded linear output, no artificial contrast, no characters in foreground, wide establishing shot

$0.08–0.40 / image + Magnific upscaling $2.00–8.00 / plateClick to expand →
Runway Gen-4
TechnicalVideo
Brief

Multi-clip branded video content for a global automotive launch campaign. 6–8 clips needed across locations, consistent visual language, cinematic quality. Paid digital and broadcast.

Prompt

luxury SUV driving through rain-soaked mountain switchback road, golden hour, lens flare, dolly tracking shot following vehicle, cinematic 2.39:1 anamorphic, motion blur on wheels, dramatic cloud formation overhead, photorealistic, 10 seconds

$0.05–0.10 / second · 6–8 clips at 10s = $3.00–8.00 per final clipClick to expand →
Available on all plans
Explore ideas before you commit to a brief.
Not every session starts with a clear brief. Sometimes you need to think out loud — campaign directions, colour tones, visual themes, reference points. The Brainstorm tab is a free-form conversation with the same agent, without the structured output. When you have a direction, switch to the Brief tab and build the prompt.
Brief
Brainstorm
AI
What mood are you after? What should this feel like to the viewer?
YOU
That warm, hazy quality — like old Italian cinema. Vittorio Storaro reference.
AI
That's a strong starting point. Are you thinking natural window light or something more theatrical with practicals?
Explore concepts, themes, directions…
Send
AI Creative Brief Pro

Built for freelancers who bill clients for AI generation.

Client repositories, token tracking per client, and quote export — so you can invoice for AI generation work professionally.

Learn about Pro →$39/month · Invite-only
Image generation
Midjourney v7DALL-E 3GPT Image-1Adobe FireflyFlux ProGoogle ImagenNano Banana ProIdeogramCanva (Magic Media / Dream Lab)+ Magnific upscaling
Video generation
Runway Gen-4.5SoraKling AIPika LabsHailuo / MiniMaxCanva (Magic Video)
The tool doesn't replace the creative director's judgment. It clears the path to it.
No pitch required. If you work with AI generation tools professionally and the tool sounds useful, that's enough.

Invite-only during beta. Completely free to use.

We read every request. Beta is free.